Clients & Case Studies

This client had a long-established custom house design and architecture business and wanted to expand their market nation-wide via their website.

To achieve this objective, we implemented the following strategy:

• Researched keywords and incorporated them into page elements of their site.
• Set up a website traffic analysis service to track their website visits and traffic sources, aiding us in ongoing keyword refinement as well as allowing them to see the growth of their visitor traffic.
• Set up and managed a pay-per-click campaign and connected it with their analytics service to track conversions and improve the return on their advertising budget.
• Established inbound links to their site from other, closely related websites in order to boost their PageRank score and search engine rankings.
• Assessed and improved the usability and marketability of their website.

 Thank you for the fine job you have been doing on our site! Our sales increased enormously last year and with your help we're doing even better this year. Great work! 

This client had been operating a successful beach wedding planning service in Florida for some time, but realized that their website was difficult to find on search engines, especially compared to many of their competitors.

To improve the exposure of this website on search engines, we implemented the following strategy:

• Identified serious technical barriers in the way their website was hosted and served which were preventing good search engine rankings.
• Completely re-built their website to make it search engine friendly while retaining the same appearance and layout.
• Researched keywords and incorporated them into all page elements of their site.
• Set up a website traffic analysis service to track their website visits and traffic sources, aiding us in ongoing keyword refinement as well as allowing them to see the growth of their visitor traffic.
• Set up a blog for news and press releases, ensuring that it too is well-suited to search engines, yielding a small but important boost the the search engine rankings of the main site as well as offering their clients and site visitors an additional service feature.
• Established inbound links to their site from other, closely related websites in order to boost their PageRank score and search engine rankings.
• Continued to refine keywords with increasing focus on their speciality of beach weddings.
• Assessed and improved the usability and marketability of their website.

 The entire Direct Hits team has been so helpful in getting my website the exposure on search engines that it needs in my competitive market. They re-built my site very inexpensively and got it on top of search engines as promised. I have been able to sell my site and business successfully and, with help from Direct Hits, I am looking forward to similar success with my next enterprise. 

Although this client is in a comparatively specialized market, they were losing online business to some of their competition and needed to have an edge on search engines.

To achieve this objective, we implemented the following strategy:

• Researched keywords and incorporated them into page elements of their site.
• Made chages throughout their website to improve its search engine suitability, while preserving the existing design and layout.
• Set up a website traffic analysis service to track their website visits and traffic sources.

 My online orders have been almost overwhelming since my search engine rankings have gone up so dramatically. Your efforts have really paid off! 

Competing against similar services who already enjoyed good search engine rankings, this client was losing a lot of business because of the comparatively low exposure of their site and lack of visitor traffic. They wanted to take their business to the next level with strong search engine rankings.

To achieve this objective, we implemented the following strategy:

• Researched keywords and incorporated them into page elements of their site.
• Expanded their targeted keywords to include their various specialty tour packages.
• Set up a website traffic analysis service to track their website visits and traffic sources, aiding us in ongoing keyword refinement as well as allowing them to see the growth of their visitor traffic.
• Allowed them to reduce their pay-per-click and sponsored listing expenses by acquiring good natural/organic rankings on search engines.

 Our website's visits have been steadily increasing since you optimized our site for search engines and in the last month alone they have climbed by more than 30% which has been a big help to our bookings. 

Doing business online in a highly technical and specialized field, this client found that their site was getting lost on search engines among numerous informational or educational websites dealing with the subject. They needed their site to rank higher than all of the other, non-commerical websites, as well as those of their competitors.

To achieve this objective, we implemented the following strategy:

• Researched keywords and incorporated them into page elements of their site.
• Targeted keywords which would attract visitors seeking service, not just information.
• Set up a website traffic analysis service to track their website visits and traffic sources, aiding us in ongoing keyword refinement as well as allowing them to see the growth of their visitor traffic.

 Our marketplace is not without competition, but it was particularly discouraging to find after launching our website that it was buried on search engines mostly under numerous information websites. We had tried for a while to make our site rank higher than them before engaging Direct Hits and were pleasantly surprised with the results. You can make a lot of mistakes doing business online, but Direct Hits is not one of them.